Prince Charles Joins Forces With Yoox Net-a-Porter on a Fashion Collaboration Like No Other

Nestled amid 2,000 acres of Scottish countryside sits Dumfries House, an 18th century estate complete with a walled garden straight out of an Austen heroine’s dreams. It’s been home to generations of earls, but lately it’s hosted a very different set of tenants: students from Italy’s architecture, design, and engineering school Politecnico di Milano.

Dumfries House, where the collection was made.
MIKE WILKINSON

Jumpsuit, $1,095, Trench coat, $1,495, Turtleneck, $475, Culottes, $850
COURTESY OF THE ITALIAN MODERN ARTISANS, YOOX NET-A-PORTER GROUP

They’ve come together with British graduate artisans to create the Modern Artisan Project, a fashion collaboration between Prince Charles’ educational charity The Prince’s Foundation and Yoox Net-a-Porter (YNAP). While it might seem like an unlikely pairing, Yoox founder and YNAP Chairman and CEO Federico Marchetti says he and the prince bonded over a shared interest in conservation. Prince Charles “started talking about the effects of plastic in 1969, the year I was born!” Marchetti marvels. “He also has an incredible passion for the world of fashion. It has been inspiring to see these two interests come together, and to watch the students engage with him and present their work in progress.” The project participants schooled one another on traditional Italian and British tailoring techniques, with a modern emphasis on eco-friendly production. “We in the fashion industry know how much it needs to change, and COVID has heightened that for most people,” says Jacqueline Farrell, education director for The Prince’s Foundation at Dumfries House. The thinking was, “If you make heritage pieces, people won’t throw them away.”

British Modern Artisan Nicole Christie working on the collection in the Dumfries House Textiles Training Centre.
Mike Wilkinson

Mood boards for the collection.
giovannimocchetti.com

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Out now, the collection, as Italian student Francesca Galloni puts it, is sustainable on all levels: “environmentally,…

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Source: elle.com